Short answer: we tested 27 roofing company websites on a phone. Only 3 showed their main content in 2.5 seconds or less, which is Google’s line for a good load. 15 took more than 10 seconds. 26 of the 27 have a tap-to-call link, but only 14 have a quote form on the homepage, and none of the 3 fastest has one. The roofing websites worth copying load fast, put the phone number one tap away, and offer a short form for people who won’t call.
Key takeaways
- 3 of 27 roofing homepages loaded their main content in 2.5 seconds or less on a phone. The slowest took 32.6 seconds.
- 26 of 27 have tap-to-call. Only 14 have a form, and only 6 have chat.
- Just 3 sites have all three (tap-to-call, a form and chat): Able Roofing, Mr. Roof and Roofing Giant. Able is the fastest of them at 3.8 seconds.
- A clear local headline or a plain offer (“Metal roof same price as shingles”) does more than a big photo that takes 20 seconds to show.
- You can test your own site in 2 minutes. The steps are below.
How we tested these 27 roofing websites
Most “best roofing website” lists judge sites by how they look in a desktop screenshot. Homeowners with a leak are on their phones, so we tested what they actually get. Every test ran on November 13, 2026.
- Speed: we ran each homepage through Google PageSpeed Insights on the mobile setting, once per site. We recorded the performance score (0 to 100) and how many seconds the main content took to show (Google calls this Largest Contentful Paint). Google counts 2.5 seconds or less as good. One test is a snapshot, and results move a little from run to run.
- Ways to reach them: we opened each homepage in Chrome and checked for a tap-to-call phone link, a form with a phone, email or message field, and a chat or text widget. This is a homepage check only. Some sites have a “Get a quote” button that opens a form on another page, which we didn’t count.
- The list: 22 sites come from roofing companies that often appear on “best roofing website” lists. We replaced 5 that no longer work or have changed hands (one domain is for sale, one now belongs to a different brand, one company has no website, and one is a shingle manufacturer, not a roofer). All 27 are real roofing contractors, and none is a Demand & Convert client.
Results at a glance
| # | Roofing company | Mobile score | Main content shows in | Tap-to-call | Form | Chat |
|---|---|---|---|---|---|---|
| 1 | Mighty Dog Roofing | 83 | 0.9 s | Yes | No | No |
| 2 | ABC Seamless | 83 | 1.6 s | Yes | No | No |
| 3 | JC&C Roofing | 98 | 1.8 s | Yes | No | No |
| 4 | Able Roofing | 88 | 3.8 s | Yes | Yes | Yes |
| 5 | Infinity Roofing & Siding | 60 | 4.0 s | Yes | Yes | No |
| 6 | Fahey Roofing | 83 | 4.7 s | Yes | Yes | No |
| 7 | Mr. Roof | 63 | 4.8 s | Yes | Yes | Yes |
| 8 | Roofcorp | 79 | 5.6 s | Yes | Yes | No |
| 9 | Roofing Giant | 74 | 6.9 s | Yes | Yes | Yes |
| 10 | Kelly Roofing | 57 | 7.1 s | Yes | No | No |
| 11 | Team Roofing & Remodeling | 68 | 7.7 s | Yes | Yes | No |
| 12 | Houston Roofing | 69 | 9.5 s | Yes | Yes | No |
| 13 | D&L Roofing | 37 | 11.1 s | Yes | Yes | No |
| 14 | North American Roofing | 62 | 14.2 s | Yes | No | No |
| 15 | Florida Southern Roofing | 27 | 16.4 s | Yes | No | Yes |
| 16 | Matthews Roofing | 51 | 16.5 s | Yes | No | No |
| 17 | Lindholm Roofing | 36 | 16.6 s | Yes | No | No |
| 18 | Hippo Roofing | 43 | 16.9 s | Yes | Yes | No |
| 19 | Bone Dry Roofing | 15 | 17.5 s | Yes | Yes | No |
| 20 | Janney Roofing | 36 | 19.1 s | Yes | No | Yes |
| 21 | Erie Home | 50 | 23.4 s | Yes | No | Yes |
| 22 | Roof Jocker | 61 | 23.6 s | Yes | Yes | No |
| 23 | Burgin Roofing | 48 | 27.2 s | Yes | Yes | No |
| 24 | Texas Traditions Roofing | 64 | 27.5 s | Yes | No | No |
| 25 | Sutter Roofing | 38 | 28.7 s | No | No | No |
| 26 | All County Exteriors | 35 | 31.8 s | Yes | Yes | No |
| 27 | Baker Roofing | 48 | 32.6 s | Yes | No | No |
The fastest roofing websites (2.5 seconds or less)
Only 3 sites cleared Google’s bar. All 3 make calling easy. None of them has a quote form on the homepage, so a homepage visitor who doesn’t want to call has no other quick way to ask for a quote.
1. Mighty Dog Roofing
mightydogroofing.com. Tested Nov 13, 2026: score 83, main content in 0.9 s, tap-to-call yes, form no, chat no.
The fastest homepage we tested. It’s a franchise site, so the homepage sends visitors to “Find a location” and offers a “Visualize your roof” tool instead of a form. That works for a national brand. A single-location roofer should put a short form right on the homepage.
2. ABC Seamless
abcseamless.com. Tested Nov 13, 2026: score 83, main content in 1.6 s, tap-to-call yes, form no, chat no.
It sells seamless steel siding, metal roofing and gutters, and the phone number is linked in 5 places, so it’s never far from a thumb. It also mentions financing on the homepage. The missing piece is a short quote form for people who would rather type than call.
3. JC&C Roofing
myroofimprovement.com. Tested Nov 13, 2026: score 98, main content in 1.8 s, tap-to-call yes, form no, chat no.
The highest score in the test. Its headline is the most honest one we saw: “The nearby roofer in Greater Houston who tells you when you do not need a roof.” Its description says it publishes its prices, which builds trust before the first call. The phone number is linked 17 times. Adding a 3-field form would catch visitors who aren’t ready to talk.
Good, but slower on phones (2.5 to 10 seconds)
These sites are usable on a phone, and most of them have a form. Shaving a few seconds off the main photo would move most of them into the fast group.
4. Able Roofing
ableroof.com. Tested Nov 13, 2026: score 88, main content in 3.8 s, tap-to-call yes, form yes, chat yes.
The best all-round site in the test. It’s the fastest of the 3 sites with all three ways to get in touch, and the headline says exactly where they work: “Columbus, Ohio – Roofing & Exteriors.” The homepage also covers storm damage, insurance help and financing, which are the questions roofing buyers ask first.
5. Infinity Roofing & Siding
infinityroofer.com. Tested Nov 13, 2026: score 60, main content in 4.0 s, tap-to-call yes, form yes, chat no.
A simple homepage with a free quote form and a linked phone number. It loads in about 4 seconds, but its score of 60 means other parts of the page are heavy. Trimming scripts that load before the content would help.
6. Fahey Roofing
faheyroofing.com. Tested Nov 13, 2026: score 83, main content in 4.7 s, tap-to-call yes, form yes, chat no.
Fahey covers roofing, siding and doors, with a quote form and free inspection and storm damage offers on the homepage. The score is good, but the main image arrives late. A smaller hero photo is the quickest win here.
7. Mr. Roof
mrroof.com. Tested Nov 13, 2026: score 63, main content in 4.8 s, tap-to-call yes, form yes, chat yes.
Its headline is a promise anyone understands: “Done in a day. Good for a lifetime.” It’s one of only 3 sites with call, form and chat on the homepage. Bringing load time under 2.5 seconds would make it one of the strongest roofing sites in the test.
8. Roofcorp
roofcorp.com. Tested Nov 13, 2026: score 79, main content in 5.6 s, tap-to-call yes, form yes, chat no.
A commercial roofer on the West Coast with more than 40 years in business. The homepage speaks to property managers, with a form and a linked phone number. It’s a good model if you sell commercial work, where buyers often fill out a form instead of calling.
9. Roofing Giant
roofinggiant.com. Tested Nov 13, 2026: score 74, main content in 6.9 s, tap-to-call yes, form yes, chat yes.
The headline names the city and region (“Dallas Roofing Company Serving Dallas–Fort Worth”), and the homepage covers repair, replacement, storm and hail damage, financing and warranties. It has every way to get in touch. Speed is the only thing holding it back.
10. Kelly Roofing
kellyroofing.com. Tested Nov 13, 2026: score 57, main content in 7.1 s, tap-to-call yes, form no, chat no.
A Naples, Florida roofer in business since 1972, with the phone number linked 10 times. There’s no form on the homepage, so every lead has to be a call. In a market where storm season brings a rush, a short form lets the office catch requests after hours.
11. Team Roofing & Remodeling
teamroofingandremodeling.com. Tested Nov 13, 2026: score 68, main content in 7.7 s, tap-to-call yes, form yes, chat no.
Serving Eden Prairie and Minnetonka, Minnesota, with a form and plenty of call links. Its main headline leads with decks and siding, not roofing, even though roofing is in the company name. If roofing is the main business, say so in the first line a visitor reads.
12. Houston Roofing
houstonroofingonline.com. Tested Nov 13, 2026: score 69, main content in 9.5 s, tap-to-call yes, form yes, chat no.
The headline tells three kinds of buyers they’re in the right place: homes, commercial buildings and multi-family properties. It offers storm damage assessments and has a form and call links. At 9.5 seconds, many phone visitors will leave before the page finishes.
Great content, slow on phones (over 10 seconds)
More than half the list sits here. Many of these companies have strong offers and long histories, but a homeowner on a phone may give up before seeing them. On sites like these, the main photo or video at the top is often what takes longest to load, so that’s the first thing to check.
13. D&L Roofing
dandlroofing.com. Tested Nov 13, 2026: score 37, main content in 11.1 s, tap-to-call yes, form yes, chat no.
A Las Vegas roofer offering free inspections, with a form and 7 call links. The low score of 37 suggests heavy scripts on the page, not just a big image.
14. North American Roofing
naroofing.com. Tested Nov 13, 2026: score 62, main content in 14.2 s, tap-to-call yes, form no, chat no.
A national commercial and industrial roofer since 1979, with 24/7 emergency service on the homepage. Facility managers comparing roofers would benefit from a request form on the homepage, not just phone numbers.
15. Florida Southern Roofing
floridaroofing.com. Tested Nov 13, 2026: score 27, main content in 16.4 s, tap-to-call yes, form no, chat yes.
The headline names the exact towns it serves (Sarasota, Bradenton and Venice), which is what local buyers and Google both look for. It has chat and call links. A score of 27 is among the lowest in the test, so speed is the fix with the biggest payoff.
16. Matthews Roofing
matthewsroofing.com. Tested Nov 13, 2026: score 51, main content in 16.5 s, tap-to-call yes, form no, chat no.
A Chicago roofer with almost 80 years in business, covering commercial, industrial and residential work. The phone number and sales email sit at the very top, which suits commercial buyers. A short form would give homeowners an easier way in.
17. Lindholm Roofing
lindholmroofing.com. Tested Nov 13, 2026: score 36, main content in 16.6 s, tap-to-call yes, form no, chat no.
A Chicago family business since 1949, with a warm headline (“Lindholm Roofing Has Your Family Covered”) and financing on the homepage. No homepage form and a 16-second load make it harder to act on that trust.
18. Hippo Roofing
hipporoof.com. Tested Nov 13, 2026: score 43, main content in 16.9 s, tap-to-call yes, form yes, chat no.
The best headline in the test for a single offer: “Metal roof same price as shingles.” It’s veteran-owned and has served Brevard County, Florida since 2008. An offer this strong deserves a page that shows it in under 3 seconds.
19. Bone Dry Roofing
bonedry.com. Tested Nov 13, 2026: score 15, main content in 17.5 s, tap-to-call yes, form yes, chat no.
A family-owned company covering roofing, gutters, masonry, siding and insulation, with a form on the homepage. Its score of 15 was the lowest in the test, which points to a lot of code loading before the page settles.
20. Janney Roofing
janneyroofing.com. Tested Nov 13, 2026: score 36, main content in 19.1 s, tap-to-call yes, form no, chat yes.
A Florida company that sells roofs and storm-ready windows, with live chat and free inspections. Chat helps, but at 19 seconds many visitors won’t stay long enough to use it.
21. Erie Home
eriehome.com. Tested Nov 13, 2026: score 50, main content in 23.4 s, tap-to-call yes, form no, chat yes.
A national brand for roofing and basement waterproofing, with a chat pop-up and financing on the homepage. Big brands can lean on name recognition, but a local roofer with a 23-second homepage can’t.
22. Roof Jocker
roofjoker.com. Tested Nov 13, 2026: score 61, main content in 23.6 s, tap-to-call yes, form yes, chat no.
An Austin roofer with more than 13 years in business. It shows its reviews and social posts on the homepage through embedded widgets, which add proof but also add weight. Loading those widgets after the main content would speed it up.
23. Burgin Roofing
burginroofing.com. Tested Nov 13, 2026: score 48, main content in 27.2 s, tap-to-call yes, form yes, chat no.
A South Carolina roofer whose main headline is its phone number, 803-798-ROOF. It’s memorable, but the headline is also where you tell visitors and Google what you do and where. A line like “Roofing company in Columbia, SC” would do more.
24. Texas Traditions Roofing
texastraditionsroofing.com. Tested Nov 13, 2026: score 64, main content in 27.5 s, tap-to-call yes, form no, chat no.
A Central Texas roofer since 2014 that says it was voted Georgetown’s best roofer three years running. That’s great proof to put up top. The score is decent, so the slow load likely comes from one large element, such as the main image.
25. Sutter Roofing
sutterroofing.com. Tested Nov 13, 2026: score 38, main content in 28.7 s, tap-to-call no, form no, chat no.
A family-owned Florida commercial roofer since 1902, which is a story worth telling. It was the only site in the test with no tap-to-call link, no form and no chat on the homepage, and it embeds two videos. Making the phone number tappable is a five-minute fix.
26. All County Exteriors
allcountyexteriors.com. Tested Nov 13, 2026: score 35, main content in 31.8 s, tap-to-call yes, form yes, chat no.
A Central New Jersey roofing and siding company with a form and financing on the homepage. It took almost 32 seconds for the main content to appear on a phone, so most of that good content goes unseen.
27. Baker Roofing
bakerroofing.com. Tested Nov 13, 2026: score 48, main content in 32.6 s, tap-to-call yes, form no, chat no.
Founded in 1915 and one of the best-known commercial roofers in the country. It was the slowest homepage in the test. Big commercial buyers may wait, but the lesson for a local roofer is clear: history doesn’t help if the page never loads.
What the best roofing websites have in common
- The main content shows in under 2.5 seconds on a phone. Only 3 of 27 managed it, so being fast already sets you apart.
- The phone number is one tap away. 26 of 27 do this. It’s the minimum, not a bonus.
- A short form on the homepage. Only 14 of 27 have one. Name, phone, address and “what’s going on with your roof” is enough.
- A headline that says what you do and where. “Dallas Roofing Company Serving Dallas–Fort Worth” beats a slogan.
- One clear offer. Free inspection, same-day repair, or “metal roof same price as shingles” gives people a reason to reach out today.
- Proof near the top: years in business, reviews, manufacturer certifications and warranties.
Roofing website must-haves
Roofing buyers have different questions from other home service buyers. These pages and sections answer them:
- Storm and insurance help: what to do after hail or wind damage, and how you work with insurance claims.
- Emergency repair: whether you tarp leaks and how fast you come out.
- Repair and replacement pages for each roof type you install: asphalt shingle, metal, tile, flat or commercial.
- Financing, if you offer it, since a new roof is a big bill.
- Warranties and manufacturer certifications, in plain words.
- Real job photos with the town named, compressed so they load fast.
- Service area pages for the main towns you work in.
- Reviews from real homeowners, ideally pulled from Google.
Want this built for you? See how we approach roofing website design, or browse finished sites in our design gallery.
How to test your own roofing website
- Open Google PageSpeed Insights, paste your homepage address, and run the test.
- Stay on the Mobile tab and find “Largest Contentful Paint.” 2.5 seconds or less is good.
- Open your homepage on your own phone. Can you tap the phone number? Is there a form without scrolling far?
- Do the same for your most important service page, like roof replacement.
Or run our free website speed test, which explains the results in plain English. If your site is fast but the phone still doesn’t ring, the problem is usually being found, not the site. Our free roofing Local SEO playbook covers how roofers get into the Google map results.
What a roofing website costs
Our Lead Gen Website is free with any of our marketing systems. Local SEO runs from $499 to $1,500 a month (Starter, Growth and Premium), and every Local SEO package starts with a 60-day free trial. Ad spend is always separate. See our pricing.
More website tests and ideas for contractors
- Home builder websites, tested for speed and leads
- Remodeling websites, tested for speed and leads
- Tree service websites, tested for speed and leads
- Roofing company name ideas
- Plumbing websites, tested for speed and leads
- Construction company websites, tested for speed and leads
- Solar websites, tested for speed and leads
- Window and door websites, tested for speed and leads
Frequently asked questions
What makes a good roofing website?
A good roofing website loads its main content in 2.5 seconds or less on a phone, has a tap-to-call number and a short quote form on the homepage, and says what you do and where in the first line. It also answers roofing questions like storm damage, insurance claims, financing and warranties.
How fast should a roofing website load?
The main content should show in 2.5 seconds or less on a phone, which is Google’s line for a good load. In our test of 27 roofing homepages, only 3 met it, and 15 took longer than 10 seconds.
Does a roofing website need a form if it has a phone number?
Yes. Many homeowners find a roofer at night or at work, when they can’t call. A short form with name, phone, address and a message catches those leads. Only 14 of the 27 sites we tested had one on the homepage.
What pages should a roofing website have?
A homepage, a page for each service (roof repair, roof replacement, storm damage, gutters), a page for each main town you serve, a reviews page, a page about financing and warranties, and a contact page. Add a page for each roof type you install if you offer more than one.
How do I check my roofing website’s speed?
Put your homepage into Google PageSpeed Insights, keep the Mobile tab selected, and look at Largest Contentful Paint. You can also use our free website speed test, which explains the result in plain English.
Keep reading
This guide is part of our Building a Website That Books Jobs series. Want us to handle this for your business? See our service: Contractor Website Design .
