Case study · Mold Remediation & Testing
Valley Pro Restoration
+168% revenue growth, year over year
+168%
Revenue growth (YoY)
63
Calls per month
28
Web leads per month
$385k
Recent revenue
The problem
Where they started
In the disaster restoration industry, speed is the only currency that matters. When a homeowner in Gilroy wakes up to a flooded house or a fire, they are in full panic mode and click the first reliable result they see. Despite having elite 24/7 emergency response capabilities, Valley Pro Restoration lacked the immediate digital visibility required to intercept high-intent property owners the second disaster struck. They were losing critical, high-margin mitigation contracts to slower competitors simply because they were buried in the search results.
Specific challenges
Zero 'Golden Window' Visibility: Missing from the top 3 Google Map Pack for urgent searches like "emergency water damage restoration Gilroy."
Bleeding Ad Budget: Previous campaigns were wasting spend on low-intent, informational queries instead of capturing panicked, ready-to-book emergencies.
High-Friction Conversions: Their digital footprint failed to project immediate 24/7 dispatch authority, causing high-anxiety users to bounce to competitors.
The solution
What we built
We deployed a high-velocity Tri-Engine architecture designed to capture localized panic-searches instantly. First, we completely overhauled their Google Business Profile and local schema, embedding strict 24/7 availability signals and mapping their physical proximity coordinates across Gilroy and surrounding high-value suburbs. Next, we launched a ruthless, high-intent PPC campaign using our proprietary "High-Ticket Filter." We blocked all DIY and low-margin searches, funneling budget exclusively into emergency dispatch keywords (e.g., "burst pipe cleanup," "fire mitigation"). Finally, we deployed lightning-fast, mobile-dominant landing pages with immediate click-to-call dispatch buttons above the fold, stripping away all friction for users in crisis. We secured their territory so that when disaster strikes, Valley Pro is the undisputed first call.
Conversion-Driven Web Design
Local SEO & Google Maps
Google Pay-Per-Click (PPC)
Paid Social Advertising
The results
Month-by-month growth
Inbound phone calls
63 / mo
Web leads
28 / mo
Booked jobs by channel
-
Local SEO & Maps60%
-
PPC (Google Ads)30%
-
Paid Social10%
Recent revenue
$385k
Monthly numbers show the run rate after the first 90 days of the campaign.
In their words
What the client says
David
Owner
In the water and fire restoration business, speed is everything. We needed a marketing strategy that could capture high-intent property owners exactly when disaster strikes. This team completely delivered. They dialed in our local visibility so that when emergencies happen in Gilroy, Valley Pro is the first call people make. Absolutely phenomenal results.
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